Shepherd Neame Marketing
How we enhance the presence of Shepherd Neame’s individual locations in the local community and align them with the brand’s core values.
Client Overview
Established in 1698, Brewer Shepherd Neame boasts a rich heritage in brewing exceptional beers. With an array of pubs, each with its unique charm, Shepherd Neame has been an integral part of the Faversham and kent community for centuries.
Shepherd Neame approached us due to past success in the hospitality marketing sector.
Localised Marketing Strategy
Recognising the diverse nature of locations throughout Kent and Essex, we crafted personalised marketing strategies for each Shepherd Neame location.
From traditional pubs to contemporary bars and even the Headcorn Airshow every venue had a customised approach to engage with the local audience authentically.
Authentic Content Creation
We curated compelling stories about each pub’s history, unique offerings, and the people behind the scenes. This humanised the brand, making it relatable and endearing to the local community.
We Enhanced Brand Loyalty
The community-focused initiatives built strong emotional connections. Regular patrons turned into loyal advocates, actively promoting Shepherd Neame within their circles.
Conclusion:
Our partnership with shepherd Neame exemplified the power of localised marketing and community engagement. By understanding the unique pulse of Kent’s neighbourhoods, we successfully elevated Shepherd Neame’s individual locations presence, fostering a deeper sense of connection with the community while upholding the brand’s honoured values.
If you’re looking to enhance your brand’s local presence and create meaningful connections within your community, contact us today.
Together, let’s craft a compelling narrative for your brand that resonates deeply with your audience.
