top of page

Why Your Cat Could Probably Run a Better Instagram Than You

Updated: Oct 14

Let’s be honest: if you own a cat, you’ve probably snapped at least a hundred photos of them doing absolutely nothing, yet somehow looking majestic. One paw draped elegantly over the sofa, a perfectly-timed yawn, a lazy stretch in a sunbeam.


Post it online, and suddenly you’ve got more likes than the carefully curated business post you spent an hour designing.


It feels unfair. But here’s the truth: your cat is naturally doing what most brands struggle with, showing up authentically and consistently.


Why Your Cat Could Probably Run a Better Instagram Than You

Cats Don’t Overthink Their Brand


Your cat doesn’t sit in the corner stressing about which font matches their “personal brand” or whether today’s post fits the feed aesthetic. They just exist. And people love them for it.


The lesson? Authenticity beats perfection. On social media, audiences can smell forced content from a mile away. People connect with what feels real, just like they connect with the quirks, moods, and unfiltered antics of a pet.


Cats Show Up Every Day (Like Clockwork)


Your cat knows exactly when dinner is due. They don’t skip it because they “weren’t feeling inspired” or “had a busy day.” They show up loudly, consistently, every single time.


That’s what your business needs on social media too.


Consistency builds trust. If your audience knows they’ll see useful tips, behind-the-scenes insights, or updates from you regularly, they’ll start paying attention and eventually, they’ll rely on you.


authentic social media marketing – Ties directly to the “lessons from pets” angle about authenticity.

Cats Create a Loyal Following Without Even Trying


Have you ever noticed how a cat can make you rearrange your entire evening just to stay put because they’ve curled up on your lap? That’s influence.


Social media influence works the same way. The more genuine, consistent, and engaging your content is, the more people will stop what they’re doing to pay attention.


That’s how you build loyalty, without spamming, overselling, or pushing people away.


But Here’s the Catch (Pun Intended)


Unlike your cat, you don’t have nine lives. Running a business and managing social media is a juggling act. Between client work, emails, and trying to actually have a life, posting regularly slips down the list.


And when it does, your brand becomes invisible. That’s where we come in.


consistent social media posting – Matches the consistency lesson, and solves a big pain point for businesses.

Social Media Management, Without the Cat Naps


At Tootle Works, we help businesses show up online the way their cat does naturally:


  • Authentically – content that reflects your voice, not a copy-and-paste template.

  • Consistently – a posting schedule that keeps you in front of your audience.

  • Strategically – posts that don’t just look good but actually grow your business.


We take care of the planning, posting, and engagement, so you can focus on running your business (or giving your cat the attention they believe they deserve).


The Importance of Authenticity in Social Media


Authenticity is crucial in today’s digital landscape. Brands that show their true selves resonate more with audiences. When you share genuine experiences, your followers feel a connection. This connection fosters loyalty and encourages engagement.


Building Trust Through Transparency


Transparency is another key element. When you are open about your business practices, your audience appreciates it. They want to know who they are supporting. This builds trust, which is essential for long-term relationships.


Engaging Content That Reflects Your Brand


Creating engaging content is vital. It should reflect your brand's personality. Whether it’s through storytelling, visuals, or interactive posts, your content should invite your audience in.


Final Thought


Your cat might be able to rack up likes just by blinking slowly at the camera. But your business needs more than cute content. It needs strategy, consistency, and a human touch that builds trust and drives growth.


So, the next time you catch your cat hogging the spotlight on Instagram, take it as a reminder: it’s time to step up your brand’s presence. And luckily, you don’t have to do it alone.


Don’t let your cat outshine your business online. Get started with our social media management today.

Comments


bottom of page